Sales and marketing

If nobody knows your business exists, or they don’t understand what you do, it’s very unlikely you’ll make any sales. Understanding who your customers are and how to reach and build relationships with them is key to starting and growing your business.

Our workshops cover a range of skills you’ll need to successfully promote brand awareness, build customer loyalty and boost long-term profitability. They focus on important topics such as advertising, marketing, business development, negotiation skills and nurturing customer relationships.

These workshops provide an insight into best practices and real world experience to help you to excel in today’s challenging business environment.

Please note: our workshops are open to small business owners in Western Australia only.

Starting a Business

Saturday, 18 September 2021, 10.00am

to 12.00pm

Location Online

If you are thinking about starting a business, but don't know where to begin, this free two hour workshop will take you through the essentials.
Business skills
Foundation workshop

Digital Marketing Essentials

Saturday, 18 September 2021, 01.00pm

to 04.00pm

Location Online

This workshop examines a range of digital marketing options, including social media, email marketing and blogging, to help you understand what would work for your business.
Sales and marketing
Foundation workshop

How to Advertise with Facebook

Monday, 20 September 2021, 09.00am

to 12.00pm

Location Online

Learn more about the range of advertising options available on Facebook and how to create ads that convert for your business.
Sales and marketing

How to Start a Food Business

Tuesday, 21 September 2021, 09.30am

to 12.00pm

Location Online

Starting your own food business is involves more than just a love of food. There are many key steps to ensure you are set up for success.
Business skills

Improve your Productivity

Tuesday, 21 September 2021, 09.30am

to 12.30pm

Location Online

Do you find there aren't enough hours in the day? This workshop looks at methods to boost your productivity and apply them to your business.
Business skills

Starting a Business

Tuesday, 21 September 2021, 10.00am

to 12.00pm

Location Online

If you are thinking about starting a business, but don't know where to begin, this free two hour workshop will take you through the essentials.
Business skills
Foundation workshop

Improve your Sales Skills

Wednesday, 22 September 2021, 09.30am

to 01.00pm

Location Online

Would you like to become better at selling? Learn the simple principles and skills that will set you apart from competitors and help you close sales more easily.
Sales and marketing

Understanding Business Financials

Wednesday, 22 September 2021, 02.00pm

to 05.00pm

Location Perth CBD

This workshop will show you how to develop 'snapshot' measures (key performance indicators) of your business progress to make sure it stays on track. It will also provide you with a good understanding of your financial essentials so that you will know the right questions to ask your accountant.
Financial management
Foundation workshop

Google Tools for Business

Thursday, 23 September 2021, 09.30am

to 12.30pm

Location Fremantle

Learn how to run your business anywhere with apps for Google tools.
Digital skills

How to Write a Business Plan

Thursday, 23 September 2021, 10.00am

to 01.00pm

Location Online

A business plan is a valuable document for business owners as it helps you clarify your thinking, set a tone and direction for your business and gain a deeper understanding of your market.
Business skills
Foundation workshop