Overview
This workshop will provide you with the knowledge, skills, experience and a blueprint you can easily replicate to create highly targeted, successful digital marketing campaigns. It is delivered over three sessions across three weeks. Each session is broken down into easily digestible chunks with lots of learning, practical exercises and some fun activities to get your creative juices flowing. You'll gain new marketing skills each week which you can use in your business before the next session.
You'll leave walk the final workshop having planned your first successful digital marketing campaign from start to finish.
When you complete all three sessions, you'll also receive a 12 month subscription to a video tutorial suite that provides practical advice on a range of digital tools.
Main topics covered
Session 1:
- Understanding direct response marketing
- Targeting the right prospects
- Discovering why some ads work and others don't
Session 2:
- How to write great ads and sales copy
Session 3:
- Understanding which digital platforms best suit your business
- Getting the most out of your ads and SEO performance
Who it's for
New or existing business owners with a product or service ready to sell who are either planning an online marketing campaign or have tried previously with little success.
About the presenter
That Web Company helps small business owners cut through confusing digital marketing jargon with a simple, step-by-step approach to creating successful digital marketing campaigns that provide a return on investment.
Cost
$20
This workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.
What's included
- Access to the live workshopÂ
- A recording of the workshop which you can access for up to seven days post event (online workshops only)
- Copies of any resources shared with attendees
When and where
Click on the book now button for more details about this workshop.
