A compelling brand story can be a powerful tool for small businesses seeking to make a lasting impression on their audience. Delve into the fundamentals of storytelling, learning techniques to convey your brand’s unique values, purpose, and journey to evoke emotions, leave a lasting impact, and foster loyalty and trust.

In this workshop you will develop a cohesive storytelling strategy that can seamlessly integrate across various marketing channels to forge authentic connections with your audience.

Main topics covered

  • Writing compelling brand narratives.
  • Effective storytelling techniques.
  • Elevating brand identity and engagement.
  • Developing a brand storytelling strategy.

Who it’s for

This workshop is suitable for small business owners and staff involved in marketing activities.

About the presenter

The Social Lab is an innovative digital marketing agency empowering businesses to thrive in the digital landscape. Harnessing data-driven insights, compelling storytelling and the latest trends and tools, they specialise in developing impactful campaigns that foster brand awareness, drive engagement and deliver tangible results.

Sales and marketing



This workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.

What's included

  • Access to the live workshop
  • A recording of the workshop which you can access for up to seven days post event (online workshops only)
  • Copies of any resources shared with attendees

When and where

Click on the book now button for more details about this workshop.