Media release

Tourism BOOST media release competition winners

25 January 2012

The Small Business Development Corporation, in partnership with BLOO is pleased to announce that the winner of the 2011 Tourism BOOST media release competition is Pamela Lincoln from Oranje Tractor Wines.

Pamela's media release was titled Tucker Trip to Tickle the Fancy of Foodies. The release covered Pamela's recent experiences in France studying gastronomy, and her desire to bring her new-found knowledge back to the Albany region.

Pamela is the only person in Western Australia to have completed the prestigious Diploma in Gastronomy from the Hautes Etudes du Gout Institute based at the University of Champagne-Ardennes in France. The judges chose this release for being "timely, newsworthy and well written".

Our congratulations go to Pamela from Oranje Tractor Wines

Additionally, the judges gave high commendations to the following businesses and organisations that submitted media releases deemed also to be on timely and newsworthy topics:

• Heartlands WA
  for their story Wheatbelt rebranding touches the heart of regional WA
• The Serendipity Gallery
  for their story Gongs and Ohms fade as old yoga hall is transformed
• The Deck
  for their story Passion expressed in Hopetoun art exhibition
• Moora Lifestyle Village
  for their story Wheatbelt boom town prepares for influx of retirees

A huge "thank you" to all those who entered the competition, we received some great entries.

We also take this opportunity to thank our panel of judges, and our sponsor BLOO for the terrific prize of a range of valuable business listings on the bloo.com.au business directory and a professionally shot video for the Oranje Tractor Winery by Multi Media Makers

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