A registered design protects the visual appearance of manufactured products. The appearance can be defined in terms of shape and configuration, or pattern and ornamentation, or both.

It is distinct from a patent in that it provides a monopoly to exploit the appearance of the article whereas a patent provides protection for the manner in which the article actually operates. To put it simply registered designs relate to form whilst patents relate to function.

If you can demonstrate that your design is new and distinctive it is eligible for registration.

Registered designs are administered by IP Australia

What's next...

• Do your market research before commercialising your product.
• Hiring a patent or trade mark lawyer